Tis The Season To Give Back

Monday, December 11, 2017

It is the time for giving. So this holiday season why not ask yourself how you could give back to the community that supports your small business. It's a great time to recognise their loyalty by giving back.

Charity is an overlooked, underrated way for small business owners to boost their awareness in the community while positively affecting the lives of others.

Start by determining what causes you would like to support. Whether personal or professional, ideally it should relate to your business in some way.

Involve your team members in the process, from selection to donation. Their awareness of your efforts builds a stronger team, encouraging motivation, teamwork and positive thinking.

Be sure to do your homework and investigate charitable organisations before investing.

Writing a cheque is not the only option. Consider throwing a fundraiser, participating in an event, offer donations of a non-monetary kind, sponsorships, volunteer work, etc.

Once you have implemented a charitable plan, involve your customers and other vendors and promote your plan, in order to garner awareness.

Consider putting together a committee of team members to lead the way and make executive decisions in order to divvy up the responsibilities of time and effort.

Oh, and don’t forget, various forms of contributions may be tax deductible. Have a chat to us.